In the past, field operations have mostly been a stepchild of information and communication technology (ICT) enabled organizational overhaul and process re-design. Recently, incre...
The field of automatic genre classification has primarily focused on extracting textual features from documents. The goal of this research is to investigate whether visual feature...
Mobile technologies imply many opportunities for marketing, in particular a direct communication with consumers without time or location barriers. However, some aspects of mobile ...
Parissa Haghirian, Maria Madlberger, Akihiro Inoue
A service-oriented architecture enables composite applications that support business processes to be defined and built dynamically from loosely coupled and interoperable web servi...
Drawing upon the resource-based view and the process-oriented view, we develop a conceptual model to examine the business value of customer relationship management (CRM) systems, ...