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WWW
2008
ACM
14 years 10 months ago
Analyzing search engine advertising: firm behavior and cross-selling in electronic markets
The phenomenon of sponsored search advertising is gaining ground as the largest source of revenues for search engines. Firms across different industries have are beginning to adop...
Anindya Ghose, Sha Yang
WWW
2008
ACM
14 years 10 months ago
Characterizing typical and atypical user sessions in clickstreams
Millions of users retrieve information from the Internet using search engines. Mining these user sessions can provide valuable information about the quality of user experience and...
Narayanan Sadagopan, Jie Li
KDD
2008
ACM
183views Data Mining» more  KDD 2008»
14 years 10 months ago
De-duping URLs via rewrite rules
A large fraction of the URLs on the web contain duplicate (or near-duplicate) content. De-duping URLs is an extremely important problem for search engines, since all the principal...
Anirban Dasgupta, Ravi Kumar, Amit Sasturkar
KDD
2008
ACM
138views Data Mining» more  KDD 2008»
14 years 10 months ago
Quantitative evaluation of approximate frequent pattern mining algorithms
Traditional association mining algorithms use a strict definition of support that requires every item in a frequent itemset to occur in each supporting transaction. In real-life d...
Rohit Gupta, Gang Fang, Blayne Field, Michael Stei...
KDD
2008
ACM
184views Data Mining» more  KDD 2008»
14 years 10 months ago
Joint latent topic models for text and citations
In this work, we address the problem of joint modeling of text and citations in the topic modeling framework. We present two different models called the Pairwise-Link-LDA and the ...
Ramesh Nallapati, Amr Ahmed, Eric P. Xing, William...