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WWW
2010
ACM
14 years 5 months ago
2010
ACM
With the increasing popularity of location-based services, such as tour guide and location-based social network, we now have accumulated many location data on the Web. In this pap...
WWW
2010
ACM
14 years 5 months ago
2010
ACM
We explore the use of the landing page content in sponsored search ad selection. Specifically, we compare the use of the ad’s intrinsic content to augmenting the ad with the wh...
WWW
2010
ACM
14 years 5 months ago
2010
ACM
Web crawlers are increasingly used for focused tasks such as the extraction of data from Wikipedia or the analysis of social networks like last.fm. In these cases, pages are far m...
WWW
2010
ACM
14 years 5 months ago
2010
ACM
The core task of sponsored search is to retrieve relevant ads for the user’s query. Ads can be retrieved either by exact match, when their bid term is identical to the query, or...
WWW
2010
ACM
14 years 5 months ago
2010
ACM
When you write papers, how many times do you want to make some citations at a place but you are not sure which papers to cite? Do you wish to have a recommendation system which ca...