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    MKTSCI
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    Demystifying Disruption: A New Model for Understanding and Predicting Disruptive Technologies
    13 years 3 months ago
    Demystifying Disruption: A New Model for Understanding and Predicting Disruptive Technologies
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    ic copy available at: http://ssrn.com/abstract=1629493 Marketing Science Institute Working Paper Series 2010 Report No. 10-102 Demystifying Disruption: A New Model for Understandin...
    Ashish Sood, Gerard J. Tellis
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