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    KDD
    2004
    ACM
    173views Data Mining» more  KDD 2004»
    A microeconomic data mining problem: customer-oriented catalog segmentation
    14 years 12 months ago
    A microeconomic data mining problem: customer-oriented catalog segmentation
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    The microeconomic framework for data mining [7] assumes that an enterprise chooses a decision maximizing the overall utility over all customers where the contribution of a custome...
    Martin Ester, Rong Ge, Wen Jin, Zengjian Hu
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