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42
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WINE
2009
Springer
199
views
Economy
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WINE 2009
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Externalities in Keyword Auctions: An Empirical and Theoretical Assessment
14 years 6 months ago
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www.eecs.harvard.edu
It is widely believed that the value of acquiring a slot in a sponsored search list (that comes along with the organic links in a search engine’s result page) highly depends on ...
Renato Gomes, Nicole Immorlica, Evangelos Markakis
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