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CIKM
2009
Springer
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Information Technology
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CIKM 2009
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Characterizing and predicting search engine switching behavior
14 years 6 months ago
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research.microsoft.com
Search engine switching describes the voluntarily transition from one Web search engine to another. In this paper we present a study of search engine switching behavior that combi...
Ryen W. White, Susan T. Dumais
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