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35
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AAIM
2009
Springer
107
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Algorithms
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AAIM 2009
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Optimal Auctions Capturing Constraints in Sponsored Search
13 years 10 months ago
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Most sponsored search auctions use the Generalized Second Price (GSP) rule. Given the GSP rule, they try to give an optimal allocation, an easy task when the only need is to alloca...
Esteban Feuerstein, Pablo Ariel Heiber, Matí...
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