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ICEXSS
2010
13 years 7 months ago
Towards a Model for Measuring Customer Intimacy in B2B Services
This paper proposes an approach for evaluating the relationship with a customer, leading to the creation of a Customer Intimacy Grade (CIG), across multiple levels of granularity: ...
François Habryn, Benjamin Blau, Gerhard Sat...
ICEXSS
2010
13 years 7 months ago
Systemic Service Design: Aligning Value and Implementation
The promise of service orientation is that it enables an organization to prosper by delivering continuous value to customers. This prosperity is of strategic value to the organizat...
Arash Golnam, Gil Regev, Julien Ramboz, Philippe L...