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39
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ICCS
2001
Springer
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Applied Computing
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ICCS 2001
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Reverse Pivoting in Conceptual Information Systems
14 years 4 months ago
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www.kde.cs.uni-kassel.de
Abstract. In database marketing, the behavior of customers is analyzed by studying the transactions they have performed. In order to get a global picture of the behavior of a custo...
Joachim Hereth Correia, Gerd Stumme
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