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HICSS
2003
IEEE
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14 years 5 months ago
No More Shadow Boxing with Online Music Piracy: Strategic Business Models to Enhance Revenues
Novel online file sharing technologies have created new market dynamics and posed a great challenge to the music industry to try and retain customers. Consumers have created anony...
Sudip Bhattacharjee, Ram D. Gopal, Kaveepan Lertwa...