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IMDS
2006
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13 years 10 months ago
Success and failure of pure-play organizations: Webvan versus Peapod, a comparative analysis
Many businesses have failed in pure play markets, on-line grocery retailers or e-grocers among them. E-grocers face many problems which the traditional brick and mortar grocery st...
Stephen E. Lunce, Leslie M. Lunce, Yoko Kawai, Bal...