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    Predicting shoppers' interest from social interactions using sociometric sensors
    15 years 1 months ago
    Predicting shoppers' interest from social interactions using sociometric sensors
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    Marketing research has longed for better ways to measure consumer behavior. In this paper, we explore using sociometric data to study social behaviors of group shoppers. We hypoth...
    James Begole, Maurice Chu, Oliver Brdiczka, Taemie...
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