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    CIKM
    2007
    Springer
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    Just-in-time contextual advertising
    14 years 6 months ago
    Just-in-time contextual advertising
    Download  www.cs.brown.edu
    Contextual Advertising is a type of Web advertising, which, given the URL of a Web page, aims to embed into the page (typically via JavaScript) the most relevant textual ads avail...
    Aris Anagnostopoulos, Andrei Z. Broder, Evgeniy Ga...
    claim paper
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