Sciweavers

WWW
2010
ACM
14 years 6 months ago
Competing for users' attention: on the interplay between organic and sponsored search results
Queries on major Web search engines produce complex result pages, primarily composed of two types of information: organic results, that is, short descriptions and links to relevan...
Cristian Danescu-Niculescu-Mizil, Andrei Z. Broder...