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    ACM
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    Virtual gifts and guanxi: supporting social exchange in a chinese online community
    13 years 6 months ago
    Virtual gifts and guanxi: supporting social exchange in a chinese online community
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    Significant cultural differences persist between East and West. Software systems that have been proven to operate efficiently within one culture can fail in the context of the oth...
    Jiang Yang, Mark S. Ackerman, Lada A. Adamic
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