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    SIGCOMM
    2012
    ACM
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    Measuring and fingerprinting click-spam in ad networks
    12 years 1 months ago
    Measuring and fingerprinting click-spam in ad networks
    Download  research.microsoft.com
    Advertising plays a vital role in supporting free websites and smartphone apps. Click-spam, i.e., fraudulent or invalid clicks on online ads where the user has no actual interest ...
    Vacha Dave, Saikat Guha, Yin Zhang
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