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31
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DOLAP
2004
ACM
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Information Technology
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DOLAP 2004
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Data warehouse design to support customer relationship management analyses
14 years 2 months ago
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selab.iecs.fcu.edu.tw
CRM is a strategy that integrates the concepts of Knowledge Management, Data Mining, and Data Warehousing in order to support the organization’s decision-making process to retai...
Colleen Cunningham, Il-Yeol Song, Peter P. Chen
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