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28
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PERSUASIVE
2010
Springer
171
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Emerging Technology
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PERSUASIVE 2010
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Behavior Wizard: A Method for Matching Target Behaviors with Solutions
13 years 9 months ago
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captology.stanford.edu
We present a method for matching target behaviors with solutions for achieving those behaviors. Called the Behavior Wizard, this method first classifies behavior change targets int...
B. J. Fogg, Jason Hreha
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