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    EMISA
    2005
    Springer
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    Unbundling and Deploying CRM Applications as e-Services
    14 years 4 months ago
    Unbundling and Deploying CRM Applications as e-Services
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    : The development of Customer Relationship Management (CRM) capabilities by incrementally sourcing and combining “best of breed” services from different providers is a key leve...
    Pedro R. Falcone Sampaio, Yong He
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