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36
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KDD
2009
ACM
232
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Data Mining
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KDD 2009
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Probabilistic latent semantic user segmentation for behavioral targeted advertising
14 years 4 months ago
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www.lv-nus.org
Behavioral Targeting (BT), which aims to deliver the most appropriate advertisements to the most appropriate users, is attracting much attention in online advertising market. A ke...
Xiaohui Wu, Jun Yan, Ning Liu, Shuicheng Yan, Ying...
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