Behavior-Based Web Page Evaluation

This paper describes our efforts to factor in a user’s browsing behavior to automatically evaluate web pages that the user shows interest in, based on user browsing behaviors while browsing. To evaluate a webpage automatically, we have developed a clientside logging tool: the GINIS Framework. We do not focus just on clicking, scrolling, navigation, or duration of visit alone, but we propose integrating these patterns of interaction to recognize and evaluate a user’s response to a given web page. Categories and Subject Descriptors

• Type: Conference
• Year: 2006
• Where: IAT
• Authors: Ganesan Velayathan, Seiji Yamada
• Keywords: IAT 2006, Intelligent Agent, User Browsing Behaviors, User’s Browsing Behavior, Web Page