Although a feature model can represent commonalities and variabilities in a very concise taxonomic form, features in a feature model are merely symbols. Mapping features to other models, such as behavioral or data specifications, gives them semantics. In this paper, we propose a general template-based approach for mapping feature models to concise representations of variability in different kinds of other models. We show how the approach can be applied to UML 2.0 activity and class models and describe a prototype implementation.