e-Transformation technologies, for the past few years, have been evolving towards the goal of information integration and system interoperability. While there is no doubt that interoperable systems can enable many value-added functions and provide new business opportunities, whether the current development trend can really lead to some real impacts on people's daily lives is still a commonly asked question. In this paper, we first describe a value chain of e-transformation that starts from the availability of data from heterogeneous sources and stops at the ultimate goal of autonomous and context-aware computational services provision. Based on this value chain, we first describe in details two of our recently developed projects, namely e-Bus Planner and e-Food Marketplace for demonstrating the promises that can be provided by information integration applications. Then, we address the limitations of the projects from the end-user perspective and argue that the value adding proces...