Today's Internet economy has primed customers to expect immediate access and immediate results. But instant results are difficult to achieve when your customers want up-to-the-minute information about themselves: account balances, detailed transactional histories across all products, immediate problem resolution, and recommended advice on future purchases. Their expectation is that they will get the same interaction with your company whether they communicate with you via telephone, the web, a kiosk, or e-mail. To retain customers and make better decisions, businesses must step up the pace. Customers and systems need access to events