Maximizing Information Liquidity in Electronic Commerce

The emerging bottleneck in electronic commerce is that of converting vast amounts of customer behavior data into useful information. We view this as a problem of maximizing information liquidity

• Type: Conference
• Year: 2000
• Where: ECIS
• Authors: Vasant Dhar, Arun Sundararajan
• Keywords: ECIS 2000, ECIS 2004, Electronic Commerce, Information Liquidity, Rules Describing Preferences