We present a case-study of using OCaml within a large product development project, focussing on both the technical and nontechnical issues that arose as a result. We draw comparisons between the OCaml team and the other teams that worked on the project, providing comparative data on hiring patterns and crossteam code contribution. General Terms Human Factors, Languages, Management Categories and Subject Descriptors D.2.m [Software Engineering]: [Miscellaneous] ; D.3.2 [Programming Languages]: Language Classifications-Applicative (functional) languages Keywords Industry, Functional Programming, Perceptions