Our goal is to help automate the capture and broadcast of lectures to remote audiences. There are two inter-related components to the design of such systems. The technology component includes the hardware (e.g., video cameras) and associated software (e.g., speaker-tracking). The aesthetic component embodies the rules and idioms that human videographers follow to make a video visually engaging. We present a lecture room automation system and a substantial number of new video-production rules obtained from professional videographers who critiqued it. We also describe rules for a variety of lecture room environments differing in the numbers and types of cameras. We further discuss gaps between what professional videographers do and what is technologically feasible today. Keywords Automated camera management, video, videography, lecture capture and broadcast.