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    What happens after an ad click?: quantifying the impact of landing pages in web advertising

    14 years 6 months ago
    What happens after an ad click?: quantifying the impact of landing pages in web advertising
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    Hila Becker, Andrei Z. Broder, Evgeniy Gabrilovich
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    Added 26 May 2010
    Updated 26 May 2010
    Type Conference
    Year 2009
    Where CIKM
    Authors Hila Becker, Andrei Z. Broder, Evgeniy Gabrilovich, Vanja Josifovski, Bo Pang
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