Abstract. In this paper, we present a systematic design and implementation of reconfigurable interconnects on demand. The proposed on-chip interconnection network provides identical physical topologies to logical topologies for given applications. The network has been implemented with parameterized switches, dynamically multiplexed by a traffic controller. Considering practical media applications, a multiprocessor system combined with the presented network has been integrated and prototyped in Virtex-II Pro FPGA using the ESPAM design environment. The experiment shows that the network realizes on-demand traffic patterns, occupies on average 59% less area, and maintains performance comparable with a conventional crossbar.