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PDCAT
2007
Springer

Exploratory Day-Scale Behavior Assumption-Based User Clustering with the Mobile Clickstream

14 years 5 months ago
Exploratory Day-Scale Behavior Assumption-Based User Clustering with the Mobile Clickstream
The mobile Internet enables 24-hour always-on computing with increased demands on time-based analysis. From an assumption that the mobile users are split into three different clusters, the author proposes a method to identify the three different user clusters. The author evaluates the user segments in a subscription-based commercial service using the revisiting ratio in the next month.
Toshihiko Yamakami
Added 09 Jun 2010
Updated 09 Jun 2010
Type Conference
Year 2007
Where PDCAT
Authors Toshihiko Yamakami
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