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MKTSCI
2008

Database Paper - The IRI Marketing Data Set

13 years 11 months ago
Database Paper - The IRI Marketing Data Set
Bart J. Bronnenberg, Michael W. Kruger, Carl F. Me
Added 13 Dec 2010
Updated 13 Dec 2010
Type Journal
Year 2008
Where MKTSCI
Authors Bart J. Bronnenberg, Michael W. Kruger, Carl F. Mela
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