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    MKTSCI
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    Defensive Marketing Strategies

    14 years 26 days ago
    Defensive Marketing Strategies
    Download  web.mit.edu
    John R. Hauser, Steven M. Shugan
    claim paper
    Added 13 Dec 2010
    Updated 13 Dec 2010
    Type Journal
    Year 2008
    Where MKTSCI
    Authors John R. Hauser, Steven M. Shugan
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