The poster introduces EXPLAIN, a project funded by the German Federal Ministry of Economy and Technology. The vision of EXPLAIN is to reduce efforts for content projects by means of integrated, IT-supported and independent content development. Current insights in the industry show that enterprises avoid the efforts to produce their own learning content by themselves because the process appears too complex to them. Furthermore, most existing tools support only singular aspects of the content development but do not provide comprehensive process integration of conception, production and management of learning content. To meet these requirements, a web-based Authoring Management Platform to support the production process of learning content and the management of in-house content projects, has been developed within the scope of EXPLAIN.