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HICSS
2003
IEEE
14 years 1 months ago
2003
IEEE
Customized marketing, so called 1-to-1 marketing, is often viewed as the panacea of e-commerce. User profiles, such as click streams logging every site the user accesses, are expl...
CHI
2003
ACM
14 years 8 months ago
2003
ACM
This case study describes ethnographic interviews with vehicle buyers to learn how they make purchase decisions. The research was conducted for J. Walter Thompson (JWT), the digit...
ICSE
2007
IEEE-ACM
14 years 8 months ago
2007
IEEE-ACM
This paper suggests the need for a software engineering research community conversation about the future that the community would like to have. The paper observes that the researc...
AB
2007
Springer
14 years 2 months ago
2007
Springer
What is systems biology? What can biologists gain from an attempt to algebraize the questions in systems biology? Starting with plausible biological theses, can one algebraically m...
NPIV
1999
ACM
14 years 23 days ago
1999
ACM
We built a tool to visualize and explore program execution traces. Our goal was to help programmers without any prior knowledge of a program, quickly get enough knowledge about it...