201 search results - page 10 / 41 » Agent-Mediated Internet Advertising |
WWW
2008
ACM
14 years 10 months ago
2008
ACM
As the largest online marketplace, eBay strives to promote its inventory throughout the Web via different types of online advertisement. Contextually relevant links to eBay assets...
WWW
2002
ACM
14 years 10 months ago
2002
ACM
We addressed two issues concerning the practical aspects of optimally scheduling web advertising proposed by Langheinrich et al. [5], which scheduling maximizes the total number o...
WWW
2006
ACM
14 years 10 months ago
2006
ACM
A large and growing number of web pages display contextual advertising based on keywords automatically extracted from the text of the page, and this is a substantial source of rev...
WWW
2007
ACM
14 years 10 months ago
2007
ACM
Spammers use questionable search engine optimization (SEO) techniques to promote their spam links into top search results. In this paper, we focus on one prevalent type of spam ? ...
WEBI
2009
Springer
14 years 4 months ago
2009
Springer
Abstract—We present a method for modeling, and automatically inferring, the current interest of a user in search advertising. Our task is complementary to that of predicting ad r...