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ACMICEC
2007
ACM
245views ECommerce» more  ACMICEC 2007»
14 years 2 months ago
Keyword generation for search engine advertising using semantic similarity between terms
An important problem in search engine advertising is keyword1 generation. In the past, advertisers have preferred to bid for keywords that tend to have high search volumes and hen...
Vibhanshu Abhishek, Kartik Hosanagar
ICDM
2006
IEEE
129views Data Mining» more  ICDM 2006»
14 years 4 months ago
Keyword Generation for Search Engine Advertising
Keyword3 generation for search engine advertising is an important problem for sponsored search or paidplacement advertising. A recent strategy in this area is bidding on nonobviou...
Amruta Joshi, Rajeev Motwani
ATAL
2004
Springer
14 years 3 months ago
QueryTracker: An Agent for Tracking Persistent Information Needs
Most people have long term information interests. Current Web search engines satisfy immediate information needs. Specific sites support tracking of long term interests. We prese...
Gabriel Somlo, Adele E. Howe
ICALT
2008
IEEE
14 years 4 months ago
An Intelligent Engine for the Generation of Adaptive Tutorials
The goal of this work is the design and construction of adaptive tutorials based on the application of algorithms for the automatic resolution of problems which can be used to aut...
Tomás Álvarez, Carmen Escribano, Dan...