36 search results - page 4 / 8 » Blogger-centric contextual advertising |
WWW
2006
ACM
14 years 8 months ago
2006
ACM
A large and growing number of web pages display contextual advertising based on keywords automatically extracted from the text of the page, and this is a substantial source of rev...
WEBI
2009
Springer
14 years 2 months ago
2009
Springer
Abstract—We present a method for modeling, and automatically inferring, the current interest of a user in search advertising. Our task is complementary to that of predicting ad r...
WWW
2009
ACM
14 years 2 months ago
2009
ACM
This paper presents a novel game-like advertising system called GameSense, which is driven by the compelling contents of online images. Given a Web page which typically contains i...
CIKM
2008
Springer
13 years 9 months ago
2008
Springer
In contextual advertising, estimating the number of impressions of an ad is critical in planning and budgeting advertising campaigns. However, producing this forecast, even within...
DOCENG
2010
ACM
13 years 8 months ago
2010
ACM
: Contextual Advertising for Web Article Printing Shengwen Yang, Jianming Jin, Parag Joshi, Sam Liu HP Laboratories HPL-2010-79 printed ad, web printing, article extraction, conte...