The Web is increasingly becoming an important channel for conducting businesses, disseminating information, and communicating with people on a global scale. More and more companie...
Click fraud is jeopardizing the industry of Internet advertising. Internet advertising is crucial for the thriving of the entire Internet, since it allows producers to advertise t...
Web Usage Mining is that area of Web Mining which deals with the extraction of interesting knowledge from logging information produced by web servers. In this paper, we present a s...
The success of "infinite-inventory" retailers such as Amazon.com and Netflix has been ascribed to a "long tail" phenomenon. To wit, while the majority of their...
Andrei Z. Broder, Bo Pang, Evgeniy Gabrilovich, Sh...