18 search results - page 1 / 4 » Cost-Sensitive-Data Preprocessing for Mining Customer Relati... |
EXPERT
2007
13 years 6 months ago
2007
DOLAP
2004
ACM
14 years 8 days ago
2004
ACM
CRM is a strategy that integrates the concepts of Knowledge Management, Data Mining, and Data Warehousing in order to support the organization’s decision-making process to retai...
DAWAK
2000
Springer
13 years 11 months ago
2000
Springer
Abstract The application of data mining algorithms needs a goal-oriented preprocessing of the data. In practical applications the preprocessing task is very time consuming and has ...
SIGKDD
2002
13 years 6 months ago
2002
In database marketing, data mining has been used extensively to find the optimal customer targets so as to maximize return on investment. In particular, using marketing campaign d...
IQIS
2005
ACM
14 years 12 days ago
2005
ACM
Researchers in the data mining area frequently have to spend significant portion of their time on preprocessing the data in order to apply their algorithms to real-world datasets...