507 search results - page 99 / 102 » Defensive Marketing Strategies |
CIKM
2006
Springer
13 years 11 months ago
2006
Springer
With ever growing competition in telecommunications markets, operators have to increasingly rely on business intelligence to offer the right incentives to their customers. Toward ...
DAGSTUHL
2007
13 years 9 months ago
2007
Abstract. The intent of this position paper is to present the focus of interest of our end-user development (EUD) related research at SAP Research CEC Darmstadt, enabling other par...
IJCAI
2007
13 years 9 months ago
2007
We study the bidding behavior of spiteful agents who, contrary to the common assumption of selfinterest, maximize a convex combination of their own proļ¬t and their competitorsā...
ECIS
2001
13 years 9 months ago
2001
Customer centricity has long been a guiding principle for many businesses. However, it is usually limited to marketing existing products with as strong a customer focus as possibl...
ECIS
2003
13 years 9 months ago
2003
The changing competitive landscape has brought new forces to bear on the manner in which new products are developed. These forces have put the creation and dissemination of knowle...