Behavioral Targeting (BT), which aims to deliver the most appropriate advertisements to the most appropriate users, is attracting much attention in online advertising market. A ke...
Xiaohui Wu, Jun Yan, Ning Liu, Shuicheng Yan, Ying...
Current developments show that tomorrow’s information systems and applications will no longer be based on monolithic architectures that encompass all the functionality. Rather, t...
Database applications and technologies are of central importance in many information systems a person may encounter. To obtain services, the end-users are required a smart card (pl...
Mobile network access has seemingly become ubiquitous in industrialized countries. With data services becoming sufficiently fast, usable, and affordable, demand is growing rapidly...
The PC Desktop is a very rich repository of personal information, efficiently capturing user's interests. In this paper we propose a new approach towards an automatic persona...
Paul-Alexandru Chirita, Claudiu S. Firan, Wolfgang...