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PDCAT
2007
Springer
14 years 2 months ago
Exploratory Day-Scale Behavior Assumption-Based User Clustering with the Mobile Clickstream
The mobile Internet enables 24-hour always-on computing with increased demands on time-based analysis. From an assumption that the mobile users are split into three different clus...
Toshihiko Yamakami
CCS
2011
ACM
12 years 8 months ago
Cloak and dagger: dynamics of web search cloaking
Cloaking is a common “bait-and-switch” technique used to hide the true nature of a Web site by delivering blatantly different semantic content to different user segments. It i...
David Y. Wang, Stefan Savage, Geoffrey M. Voelker
AI
2003
Springer
14 years 1 months ago
Negotiating Exchanges of Private Information for Web Service Eligibility
Private information about individuals that engage in e-commerce business transactions is of economic value to businesses for market analysis and for identifying possible future par...
Keping Jia, Bruce Spencer
KDD
2004
ACM
210views Data Mining» more  KDD 2004»
14 years 9 months ago
Web usage mining based on probabilistic latent semantic analysis
The primary goal of Web usage mining is the discovery of patterns in the navigational behavior of Web users. Standard approaches, such as clustering of user sessions and discoveri...
Xin Jin, Yanzan Zhou, Bamshad Mobasher
WSDM
2010
ACM
197views Data Mining» more  WSDM 2010»
14 years 3 months ago
Beyond DCG: user behavior as a predictor of a successful search
Web search engines are traditionally evaluated in terms of the relevance of web pages to individual queries. However, relevance of web pages does not tell the complete picture, si...
Ahmed Hassan, Rosie Jones, Kristina Lisa Klinkner