Sponsored search auction is used by most search engines to select ads to display on the web page of a search result, according to advertisers’ bidding prices. The income of this ...
Millions of users retrieve information from the Internet using search engines. Mining these user sessions can provide valuable information about the quality of user experience and...
erse approaches at all levels of abstraction starting from the physical level up to the system level. Experience shows that a highlevel method may have a larger impact since the de...
Researchers investigating personalization techniques for Web Information Retrieval face a challenge; that the data required to perform evaluations, namely query logs and clickthro...
Tag clouds have become a frequently used interaction technique in the web. Recently several approaches to present tag clouds with the tags semantically clustered have been propose...
Johann Schrammel, Michael Leitner, Manfred Tscheli...