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CHI
2011
ACM
12 years 11 months ago
Informing decisions: how people use online rating information to make choices
In this paper we investigate how people use online rating information to inform decision making. We examine whether a theory of searching for information to discriminate between a...
Stelios Lelis, Andrew Howes
EOR
2007
108views more  EOR 2007»
13 years 7 months ago
How much information do we need?
ct 7 Modern technology is succeeding in delivering more information to people at ever faster rates. Under traditional 8 views of rational decision making where individuals should e...
Peter M. Todd
SIGECOM
2011
ACM
311views ECommerce» more  SIGECOM 2011»
12 years 10 months ago
The role of social networks in online shopping: information passing, price of trust, and consumer choice
While social interactions are critical to understanding consumer behavior, the relationship between social and commerce networks has not been explored on a large scale. We analyze...
Stephen Guo, Mengqiu Wang, Jure Leskovec
NIPS
2004
13 years 8 months ago
Heuristics for Ordering Cue Search in Decision Making
Simple lexicographic decision heuristics that consider cues one at a time in a particular order and stop searching for cues as soon as a decision can be made have been shown to be...
Peter M. Todd, Anja Dieckmann
CHI
2002
ACM
14 years 7 months ago
What makes people trust online gambling sites?
A validated model of trust was used as a framework for an empirical study to identify on- and offline factors that influence gamblers' perception of an online casino's t...
Bhiru Shelat, Florian N. Egger