Consumer Generated Medias (CGMs) -- such as blogs, news forums, message boards, and web pages -- are emerging as locations where consumers trade, discuss and influence each other...
Amit Behal, Julia Grace, Linda Kato, Ying Chen, Sh...
Clustering is an important technique for understanding and analysis of large multi-dimensional datasets in many scientific applications. Most of clustering research to date has be...
Segmentation based on RFM (Recency, Frequency, and Monetary) has been used for over 50 years by direct marketers to target a subset of their customers, save mailing costs, and imp...
Understanding the impact of individual and task differences on search result page examination strategies is important in developing improved search engines. Characterizing these e...
Georg Buscher, Ryen W. White, Susan T. Dumais, Jef...
We study the problem of correlating micro-blogging activity with stock-market events, defined as changes in the price and traded volume of stocks. Specifically, we collect messa...
Eduardo J. Ruiz, Vagelis Hristidis, Carlos Castill...