214 search results - page 12 / 43 » Keyword Generation for Search Engine Advertising |
ERCIMDL
2004
Springer
14 years 1 months ago
2004
Springer
To date, the majority of Web search engines have provided simple keyword search interfaces that present the results as a ranked list of hyperlinks. More recently researchers have b...
SAC
2005
ACM
14 years 1 months ago
2005
ACM
Search engines crawl and index webpages depending upon their informative content. However, webpages — especially dynamically generated ones — contain items that cannot be clas...
WWW
2011
ACM
13 years 2 months ago
2011
ACM
Most product search engines today build on models of relevance devised for information retrieval. However, the decision mechanism that underlies the process of buying a product is...
SIGSOFT
2007
ACM
14 years 8 months ago
2007
ACM
There has recently been a great deal of interest in search? based test data generation, with many local and global search algorithms being proposed. However, to date, there has be...
WWW
2001
ACM
14 years 8 months ago
2001
ACM
We introduce a method for learning query transformations that improves the ability to retrieve answers to questions from an information retrieval system. During the training stage...