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WWW
2011
ACM
13 years 4 months ago
Here, there, and everywhere: correlated online behaviors can lead to overestimates of the effects of advertising
Measuring the causal effects of online advertising (adfx) on user behavior is important to the health of the WWW publishing industry. In this paper, using three controlled experi...
Randall A. Lewis, Justin M. Rao, David H. Reiley
BMCBI
2011
13 years 4 months ago
Statistical learning techniques applied to epidemiology: a simulated case-control comparison study with logistic regression
Background: When investigating covariate interactions and group associations with standard regression analyses, the relationship between the response variable and exposure may be ...
John J. Heine, Walker H. Land Jr., Kathleen M. Ega...
GIS
2010
ACM
13 years 4 months ago
Supporting 3D route planning in indoor space based on the LEGO representation
With the prevalence of car navigation systems, indoor navigation systems are increasingly attracting attention in the indoor research area. However, the available models for indoo...
Wenjie Yuan, Markus Schneider
IHI
2010
186views Healthcare» more  IHI 2010»
13 years 4 months ago
Analysis of an online health social network
With the continued advances of Web 2.0, health-centered Online Social Networks (OSNs) are emerging to provide knowledge and support for those interested in managing their own heal...
Xiaoxiao Ma, Guanling Chen, Juntao Xiao
ISEMANTICS
2010
13 years 4 months ago
Towards the formalization of interaction semantics
With the advent of Web 2.0 and the emergence of improved technologies to enhance UI, the importance of user experience and intuitiveness of Web interfaces led to the growth and su...
Irene Celino, Francesco Corcoglioniti