In the last decade, there has been an explosion of online commercial activity enabled by the World Wide Web. An electronic marketplace (e-market) provides an online method to perf...
Adriano M. Pereira, Arlei Silva, Wagner Meira Jr.,...
Online auctions have become a pervasive transaction mechanism for e-commerce. As the largest online marketplace in the world, eBay is an attractive case study that enables the stu...
Most models for online advertising assume that an advertiser's value from winning an ad auction, which depends on the clickthrough rate or conversion rate of the advertisemen...
This paper investigates the strategic decisions of online vendors for offering different mechanism, such as sampling and online reviews of information products, to increase their ...
Current search mechanisms of DHT-based P2P systems can well handle a single keyword search problem. Other than single keyword search, multi-keyword search is quite popular and use...
Hanhua Chen, Hai Jin, Jiliang Wang, Lei Chen 0002,...