Sponsored search is a multi-billion dollar business that generates most of the revenue for search engines. Predicting the probability that users click on ads is crucial to sponsor...
This paper intends to provide some insights of a scientific problem: how likely one’s interests can be inferred from his/her social connections – friends, friends’ friends,...
We are experiencing an unprecedented increase of content contributed by users in forums such as blogs, social networking sites and microblogging services. Such abundance of conten...
With the rapid growth of wireless technologies and handheld devices, m-commerce is becoming a promising research area. Personalization is especially important to the success of mc...
Many sites on the web offer collaborative databases that catalog items such as bands, events, products, or software modules. Conversation pivots allow readers to navigate from pag...
Daniel Xiaodan Zhou, Nathan Oostendorp, Michael He...